Privacy Notice
Last updated:
Andover Trailers Limited respects your privacy and is committed to protecting your personal information.
This Privacy Notice explains how we collect, use, store and share personal information when you visit our website, contact us, purchase or enquire about our products and services, receive our marketing communications, apply for a job with us, or otherwise interact with Andover Trailers Limited.
1. Who we are
Andover Trailers Limited is the controller of the personal information described in this Privacy Notice.
Andover Trailers Limited
Company number: 02783047
Registered office:
Stepframe House
75 Colombus Way
Walworth Industrial
Estate
Andover
Hampshire
SP10 5NP
United Kingdom
Telephone: +44 (0) 1264 358 944
For questions about this Privacy Notice or the way we use your personal information, please contact:
2. Personal information we collect
The personal information we collect depends on how you interact with us.
It may include:
- your name;
- company name and job title;
- postal address;
- email address;
- telephone or mobile number;
- information contained in enquiries or correspondence;
- details relating to products or services you are interested in;
- quotation, order, rental, service, parts and warranty information;
- payment, billing and transaction information;
- customer and supplier account information;
- marketing preferences;
- your cookie preference, the date it was saved and the notice version;
- information relating to your use of our website;
- IP address and technical information about the device and browser you use;
- information you provide when applying for employment with us.
If you apply for a job, we may also process information contained in your CV or application, including:
- employment history;
- qualifications and training;
- professional experience;
- right-to-work information;
- references;
- driving licence information where relevant to the role;
- information required for employment screening or background checks where applicable.
For certain roles or projects, including work relating to Ministry of Defence requirements, additional screening such as BPSS or similar checks may be required.
Where this involves special category personal information or information relating to criminal convictions or offences, we will only process that information where we have a lawful basis and an applicable condition under UK data protection law.
3. How we collect your personal information
We may collect personal information directly from you when you:
- contact us by telephone, email or through our website;
- submit an enquiry through our website;
- request a quotation;
- purchase or rent a product;
- request servicing, repairs, parts or warranty support;
- ask to receive marketing communications;
- communicate with one of our employees;
- visit our premises;
- apply for employment;
- correspond with us for any other reason.
We may also receive personal information from other sources where appropriate, including:
- your employer or organisation;
- suppliers and business partners;
- recruitment agencies;
- referees;
- publicly available business sources;
- regulatory or government bodies;
- companies providing payment, credit, fraud-prevention or verification services;
- service providers acting on our behalf.
4. How we use your personal information
We may use personal information for the following purposes.
Enquiries and quotations
We use your contact information and the details of your enquiry to:
- respond to questions;
- provide product information;
- prepare quotations;
- discuss specifications and technical requirements;
- arrange demonstrations or meetings;
- follow up on legitimate business enquiries.
Our lawful basis will normally be our legitimate interests in responding to and managing business enquiries or, where appropriate, taking steps at your request before entering into a contract.
Orders, contracts and customer accounts
We may use personal information to:
- process orders;
- manufacture and supply products;
- arrange deliveries;
- manage rentals;
- administer servicing and repairs;
- provide parts and aftersales support;
- manage warranties;
- issue invoices and process payments;
- maintain customer account records;
- communicate about contracts and orders.
Our lawful bases may include:
- performance of a contract;
- taking steps before entering into a contract;
- compliance with legal obligations;
- our legitimate interests in managing our business and customer relationships.
Suppliers and business contacts
We process information about suppliers, contractors and other business contacts in order to:
- obtain goods and services;
- manage commercial relationships;
- administer contracts;
- process invoices and payments;
- maintain business records;
- communicate about current and future business activities.
We normally rely on contractual necessity, legal obligations and our legitimate interests in operating our business.
5. Marketing communications
Our website does not offer newsletter signup forms.
If you otherwise agree to receive marketing communications, we may send you information about:
- Andover Trailers products;
- new products and developments;
- trailers and plant bodies;
- rentals;
- servicing and aftersales;
- parts and accessories;
- company news;
- events;
- promotions and offers.
Where consent is required by law, we will only send electronic marketing communications if you have given us appropriate consent.
In other circumstances, including certain business-to-business communications or where the law permits us to rely on an existing customer relationship, we may rely on our legitimate interests where appropriate.
You can unsubscribe from marketing communications at any time by:
- using the unsubscribe link included in our marketing emails; or
- contacting us directly.
We may retain limited information about people who have opted out so that we can respect their preference and avoid sending marketing communications to them again.
Withdrawing consent does not affect the lawfulness of processing carried out before consent was withdrawn.
6. Website enquiries
When you submit your email address, telephone number or other contact information through our website, we use that information to respond to your enquiry.
We do not require you to consent to marketing simply in order to make an enquiry.
If you separately choose to receive marketing communications, we will record that preference independently.
7. Cookies and website technologies
Cookies are small text files stored by your browser. We use a necessary preference cookie to remember the choices you make in our cookie banner. With your consent, we also use Meta Pixel for advertising and measurement on Facebook and Instagram.
Our current preference cookie
- Name: at_cookie_consent.
- Provider: Andover Trailers Limited, on the website hostname you visit.
- Purpose: remembering your cookie choice and whether to show the banner again.
- Contents: your necessary and advertising preferences, the notice version, the time your choice was saved and its expiry time. It does not contain a name, email address or a unique advertising identifier.
- Duration: 180 days from the most recent saved choice, unless you delete it sooner through your browser.
- Category: necessary preference storage. This cookie is not used for advertising.
This cookie is set when you select Accept all, Reject non-essential or Save preferences. Rejecting optional advertising still saves the preference cookie so that we can remember your refusal. We do not set it merely because you open the page or close the preferences dialog.
Managing your choice
You can select Accept all, Reject non-essential or Manage preferences in the banner. Optional advertising is off by default. Continuing to browse, or closing the preferences dialog without saving, does not give consent.
You can change your saved choice using Cookie Settings, also available in the footer. Your choices apply to this browser and website hostname, rather than to every device you use. Deleting the cookie or its expiry means the banner will be shown again on a subsequent load.
Meta advertising technology is loaded only after you give advertising consent. If you reject non-essential technologies, it remains disabled. You can withdraw advertising consent by opening Cookie Settings, turning off Meta advertising and measurement, and saving your choice. Withdrawal stops further consent-based tracking on this website; it does not undo processing that took place before withdrawal.
Meta advertising cookies
- _fbp: a Meta browser identifier used for advertising and measurement. Typical duration: 90 days.
- _fbc: stores a Meta ad-click identifier where applicable, for example after following a Facebook or Instagram advertisement. Typical duration: 90 days.
These optional cookies are used only with advertising consent. Their expiry may be renewed when used during a later consented visit. Meta may also use its own cookies when you interact with its services; details are available in the Meta Cookies Policy linked below. Our website cannot delete cookies belonging to Meta's own domains; you can manage those through your browser and Meta settings.
Basic website activity and server logs
We record basic website activity on our own server, consisting of the date and time of an event and a code identifying the page viewed or action taken. This activity logger does not use advertising cookies or assign a visitor identifier. It operates independently of the advertising preference.
Our website server receives technical connection information, such as an IP address, when your browser requests a page or sends information to us. Server and security logs may contain technical information used to operate and protect the website.
8. Meta advertising and third-party services
Meta advertising and measurement
With your consent, we use Meta Pixel to measure our advertising, build advertising audiences and show relevant adverts on Facebook and Instagram.
When enabled, Meta Pixel sends page-view information, browser and device information, IP address and advertising identifiers to Meta Platforms. Meta may associate this information with your Facebook or Instagram account and use it for advertising personalisation and measurement.
We rely on consent for this optional tracking and associated advertising data collection. Advertising consent is separate from any consent to receive marketing emails. You can use the website and submit an enquiry without accepting advertising cookies.
Meta processes information under its own privacy terms, including through its international operations. See the Meta Privacy Policy for information about Meta's entities, processing, retention, international transfers and your choices, and the Meta Cookies Policy for information about its cookies.
Map image and external links
The map displayed on our website is a static image hosted on our own server. Viewing this image does not load an embedded Google Maps service.
If you choose to follow the map link, Google Maps opens as a separate website. Google then processes information in accordance with its own privacy policy.
Our website does not embed YouTube video players. Links to external websites, including social media platforms, take you to services operated by other organisations. Those organisations may use cookies and process personal information under their own privacy policies.
9. Recruitment
If you apply for a position with Andover Trailers Limited, we use your personal information to:
- assess your application;
- communicate with you about the recruitment process;
- assess your experience and suitability for a role;
- obtain references where appropriate;
- verify your right to work in the United Kingdom;
- carry out appropriate employment checks;
- meet legal, regulatory and contractual requirements.
Our lawful bases may include:
- taking steps at your request before entering into an employment contract;
- compliance with legal obligations;
- our legitimate interests in recruiting suitable employees.
For roles requiring security, MOD or other background clearance, additional identity, employment-history, right-to-work or criminal-record checks may be required.
We will only process special category information and criminal-offence information where permitted by law and where the relevant conditions under the Data Protection Act 2018 and UK GDPR are satisfied.
If your application is successful, relevant information collected during recruitment will become part of your employment record and will be processed in accordance with our employee privacy arrangements.
10. Our lawful bases for processing
Depending on the circumstances, we rely on one or more of the following lawful bases:
Contract
Where processing is necessary to perform a contract with you or to take steps at your request before entering into a contract.
Legal obligation
Where processing is necessary for us to comply with a legal or regulatory obligation.
Legitimate interests
Where processing is necessary for our legitimate business interests and those interests are not overridden by your rights and freedoms.
Our legitimate interests may include:
- responding to business enquiries;
- selling and supplying our products and services;
- managing relationships with customers and suppliers;
- developing our business;
- protecting our business and IT systems;
- preventing fraud or misuse;
- managing and improving our website;
- maintaining appropriate business records;
- establishing, exercising or defending legal claims.
Consent
Where we rely on your consent, including for certain marketing activities. We rely on consent for optional Meta advertising tracking and associated advertising data collection, as explained in sections 7 and 8.
You can withdraw your consent at any time.
11. Who we share personal information with
Where necessary, we may share personal information with organisations that help us operate our business, including:
- IT and website service providers;
- hosting providers;
- email and communication providers;
- CRM and business software providers;
- marketing service providers, where used;
- Meta Platforms, when you consent to Meta advertising and measurement as described in section 8;
- payment service providers;
- banks and financial institutions;
- accountants and auditors;
- legal and professional advisers;
- logistics and delivery providers;
- vehicle, trailer and component suppliers;
- warranty and service partners;
- recruitment and background-check providers;
- insurers;
- government departments, law enforcement agencies, courts or regulators where required by law.
We may also disclose personal information in connection with a business restructuring, acquisition, sale or transfer of all or part of our business.
Where a supplier processes personal information on our behalf, we require appropriate contractual and security arrangements to protect that information.
We do not sell personal information to third parties.
12. International transfers
Some of the service providers we use may store or process personal information outside the United Kingdom.
Where this results in a restricted international transfer under UK data protection law, we take appropriate steps to protect personal information.
Depending on the destination and recipient, these measures may include:
- transfers to countries or organisations covered by UK adequacy regulations;
- use of an International Data Transfer Agreement;
- use of the UK Addendum to approved standard contractual clauses;
- other safeguards permitted under UK data protection law.
Where appropriate, we also assess whether additional measures are required to protect personal information.
You may contact us for further information about the safeguards used for international transfers.
13. How long we keep personal information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including any legal, regulatory, accounting, tax, warranty or reporting requirements.
The period for which we retain information depends on the nature of the information and our relationship with you.
As a general approach:
Enquiries and prospective customers
We retain enquiry and quotation information for as long as reasonably necessary to manage the enquiry and any subsequent commercial relationship.
If an enquiry does not result in a business relationship, information will be deleted or anonymised when it is no longer reasonably required.
Customers and transactions
Information relating to customers, orders, invoices, contracts, servicing, warranties and other commercial transactions may be retained for the duration of the relationship and afterwards for the period required by applicable legal, accounting, tax, warranty or legal-claims requirements.
Marketing
Marketing information is retained while you remain subscribed or while we have another lawful basis for sending marketing communications.
Where you opt out, we may retain a minimal suppression record so that we can continue to respect your preference.
Recruitment
Information relating to unsuccessful applicants will normally be retained only for a limited period after the recruitment process has ended, unless there is a legitimate reason or your agreement to retain it for longer.
Information relating to successful applicants will normally become part of the employee record.
Cookie preferences
The at_cookie_consent cookie expires 180 days after you save a choice. Saving a new choice replaces the previous value and starts a new 180-day period. You can remove it earlier through your browser settings.
Website and security information
Technical logs and security-related information are retained for as long as reasonably necessary to maintain the security, integrity and operation of our systems.
We periodically review the information we hold and securely delete or anonymise information that is no longer required.
14. How we protect personal information
We use appropriate technical and organisational measures designed to protect personal information against:
- unauthorised access;
- accidental loss;
- misuse;
- alteration;
- disclosure;
- destruction.
Access to personal information is limited to employees, contractors and service providers who have a legitimate business need to access it.
Where third parties process personal information on our behalf, we take appropriate steps to ensure that suitable data protection and confidentiality arrangements are in place.
15. Your data protection rights
Depending on the circumstances, UK data protection law may give you rights in relation to your personal information.
These may include:
Right of access
You can ask us whether we hold personal information about you and request a copy of that information.
Right to rectification
You can ask us to correct inaccurate or incomplete personal information.
Right to erasure
In certain circumstances, you can ask us to delete your personal information.
Right to restriction
In certain circumstances, you can ask us to restrict the way we use your information.
Right to data portability
In certain circumstances, you may have the right to receive personal information you provided to us in a structured, commonly used and machine-readable format.
Right to withdraw consent
Where we rely on consent, you may withdraw it at any time.
Right to object
You have the right to object to the processing of your personal information where we rely on legitimate interests.
We will consider your objection in accordance with applicable data protection law.
You have an absolute right to object to your personal information being used for direct marketing.
If you object to direct marketing, we will stop using your personal information for that purpose.
Not all rights apply in every situation and certain exemptions may apply.
To exercise any of these rights, please contact us using the details in this Privacy Notice.
We may need to request information from you to confirm your identity before acting on a request.
There is normally no fee for exercising your data protection rights.
16. Automated decision-making
We do not intend to make decisions about website users, customers or job applicants based solely on automated processing where those decisions would have legal or similarly significant effects.
If we introduce such processing in the future, we will provide appropriate information about it and comply with applicable data protection requirements.
17. Complaints
If you have concerns about how we use your personal information, please contact us first so that we have an opportunity to investigate and respond.
You also have the right to complain to the UK data protection regulator:
Information Commissioner's Office (ICO)
Wycliffe House
Water
Lane
Wilmslow
Cheshire
SK9 5AF
United Kingdom
Telephone: 0303 123 1113
Website: ico.org.uk
You may contact the ICO at any time, although we would appreciate the opportunity to address your concerns first.
18. Links to other websites
Our website may contain links to websites operated by third parties.
We are not responsible for the privacy practices of those websites. We recommend reviewing the privacy notice of any third-party website before providing personal information.
19. Children
Our website, products and services are intended primarily for business and professional users and are not directed at children.
We do not knowingly seek to collect personal information from children through our website.
20. Changes to this Privacy Notice
We may update this Privacy Notice from time to time to reflect:
- changes in our business;
- changes to our website;
- new services or technologies;
- changes to how we process personal information;
- changes in applicable law or regulatory guidance.
The latest version will be published on our website and the date at the top of this Notice will be updated.
Where a change materially affects how we use personal information, we will take reasonable steps to bring the change to the attention of affected individuals where required.
21. Contact us
If you have any questions about this Privacy Notice, wish to exercise your data protection rights or want to raise a privacy concern, please contact:
Andover Trailers Limited
Stepframe House
75 Colombus Way
Walworth Industrial
Estate
Andover
Hampshire
SP10 5NP
United Kingdom
Telephone: +44 (0) 1264 358 944
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